Paid media campaigns
Welcome to my personal project section showcasing Sample Ad Campaigns that I created to demonstrate my skills in Google Ads and Meta Ads. These campaigns were created for a fictional Canadian skincare brand, MapleGlow, and span across Google Search, Display, Performance Max (PMax), Meta (Facebook & Instagram) & LinkedIn Ads.
Brand & Campaign Overview
Brand: MapleGlow – A Canadian clean beauty brand offering organic serums, cleansers, and SPF moisturizers.
Target Audience: Eco-conscious customers aged 18–54 across Canada.
Goal: Build brand awareness and drive top-of-mind recall.
Duration: 3 months (July–September)
Total Budget: CAD $20,000
Languages: English
